Coldplay’s Portugal run generates €36m for economy

Portuguese promoter Everything is Now spent €545,000 renovating the stadium in Coimbra to enable it to host the shows

© Stevie Rae Gibbs

Coldplay’s four nights at the 50,000-capacity Estádio Cidade de Coimbra in Portugal in May generated €36 million for the local economy, according to the city council.

The Music of the Spheres shows were attended by 211,000 fans overall, with each visitor spending an average of €180, concludes the study by the Instituto Superior de Contabilidade e Administração de Coimbra (ISCAC).

Sapo Mag reports that Portuguese promoter Everything is Now invested €545,000 in renovating the stadium to enable it to host…

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