Desert Trip on course to gross $150m

As the 'concert of the century' sells its entire ticket inventory in under three hours, has Goldenvoice just invented the perfect festival formula?

An artist's impression of the Indio, California, Desert Trip site as it will appear in October © Goldenvoice

Tickets for both weekends of Goldenvoice’s Desert Trip reportedly sold out in under three hours, netting the AEG Live-owned promoter a box-office gross well in excess of US$100 million – the…

Tickets for both weekends of Goldenvoice’s Desert Trip reportedly sold out in under three hours, netting the AEG Live-owned promoter a box-office gross well in excess of US$100 million – the highest ever for a single festival – and no doubt sparking plenty of frantic boardroom meetings at rivals eager to replicate the success…

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