Eventbrite finalises $200m Ticketfly acquisition

The deal creates a "powerhouse for independent music venues and promoters the world over", says Ticketfly founder Andrew Dreskin, who now leads Eventbrite's music efforts

LCD Soundsystem at the Ticketfly-ticketed Pitchfork 2017 © Kristina Pedersen for Pitchfork Music Festival

Eventbrite has completed its acquisition of Ticketfly from Pandora, establishing a combined ticketing/event technology platform it says will process more than 200 million tickets to 3m+ events globally and generate US$4bn in gross ticket sales this year alone.

The US$200m acquisition of US-based Ticketfly, announced in June, is Eventbrite’s third this year and seventh in total, and follows the buy-out of European market leader Ticketscript in January.

Julia Hartz, the company’s co-founder and CEO, says the acquisition of…

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