FTC settles first complaint against social influencers

After controversy over the promotion of Fyre Fest by a gaggle of Insta-models, two YouTubers have settled with the FTC – in its first action against online influencers

A still from the 'Announcing Fyre Festival' video © Fyre Festival/YouTube

In news that bodes badly for the the 400+ Instagram personalities and other ‘influencers’ being sued for their paid social-media plugging of Fyre Festival, the US Federal Trade Commission…

(FTC) has settled a legal complaint against two influencers it charged with deceptively endorsing an online gambling service while failing to disclose they own the company – the first case of its kind.

According to the FTC, YouTubers Trevor ‘TmarTn’ Martin and Thomas ‘Syndicate’ Cassell – both well known in the online…

You've used your free article this month

Continue reading with a free account, or subscribe for unlimited access to all of our news, features and reports.

Subscribe Create a Free Account

Related Content

Back to top