CAA buys into Entertainment Benefits Group
The investment will enable CAA clients to to generate incremental revenue through Entertainment Benefits Group's corporate hospitality business, says EBG CEO Brett Reizen
News By IQ | 5 January 2018
Creative Artists Agency (CAA) has invested an undisclosed sum in corporate entertainment provider Entertainment Benefits Group (EBG), bringing the agency’s Premium Experience hospitality division under the EBG umbrella.
EBG is one of the US’s largely privately held travel and entertainment providers, with more than 40,000 corporate clients with a combined 50m+ employees. It provides participating companies’ staff with entertainment and travel offers as part of their employee perks programmes.
Other EBG investors include Broadway theatre owner/operator Shubert Organization and…