Fan marketing app GigRev celebrates successful first year

The white-label direct-to-fan platform is looking to change the way money is made in the music industry

GigRev CEO Kevin Brown © GigRev

Music might be more accessible than ever, but revenues for the global music industry have been almost cut in half over the last 15 years.

Artists with small to middling followings rarely reap the rewards of services like Spotify and Apple Music; only those with millions of plays can count on the revenue that streaming provides.

Add to this the fact there is no real way to reach fans outside of social media and costly advertising, and you have an industry…

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