Stockholm’s Ericsson Globe becomes Avicii Arena
The 15,000-cap. Globe arena celebrates the work of the Tim Bergling Foundation, which campaigns for suicide prevention in memory of late DJ Avicii
News By IQ | 19 May 2021
Stockholm Live, the ASM Global-owned operator of Stockholm’s five major event venues, has announced the renaming of its 15,000-capacity Ericsson Globe arena to Avicii Arena in memory of the late DJ.
The company, along with local sponsors Trygg-Hansa and Bauhaus, has partnered with the Tim Bergling Foundation – set up by Bergling (Avicii)’s family in 2019 after the artist took his own life – to transform the Ericsson Globe into a “global symbol for mental illness prevention”, according to…