Behind the ‘madness’ of ABBA Voyage

Producers Svana Gisla and Ludvig Andersson and director Baillie Walsh reveal the secrets of the futuristic smash-hit production

L-R: Ludvig Andersson, Baillie Walsh and Svana Gisla

The team behind the smash-hit ABBA Voyage virtual concert residency have revealed the secrets of the revolutionary production in a new interview with IQ.

The project, which blends the virtual and physical worlds, reportedly had a budget of $175 million and brings the Swedish group – Agnetha Fältskog, Björn Ulvaeus (co-founder of lead investor Pophouse), Benny Andersson and Anni-Frid Lyngstad – back to the stage (in avatar form) for the first time in 40 years, backed by a 10-piece live band.

Held at the demountable 3,000-cap ‘ABBA Arena’ – a purpose-built venue devised by entertainment architect Stufish, under the direction of producers Svana Gisla and Ludvig Andersson and director Baillie Walsh – the show debuted at London’s Queen Elizabeth Olympic Park in May to rave reviews.

Walsh had…

You've used your free article this month

Create a free account to read 3 articles per month, or subscribe for unlimited access.

Create a Free Account Subscribe

Related Content

Back to top