ASA says resale advert ruling ‘sets a precedent’
Freddie Alcock of the Advertising Standards Authority discusses the issues around the UK watchdog's recent judgement against Viagogo
News By James Hanley | 1 February 2024
The UK’s Advertising Standards Authority (ASA) has told IQ its recent ruling against Viagogo has “set a precedent” for secondary ticketing websites.
Last month, the watchdog upheld a complaint from anti-touting campaign group FanFair Alliance that the resale platform had misled consumers in two advertorials published on the NME website in 2023. The paid-for ads were entitled “The best gigs to see this summer at Hyde Park” and “A beginners guide to getting Taylor Swift ‘Eras’ tour tickets. How…
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