Madrid’s WiZink Center renamed in new deal

Madrid’s WiZink Center will rebrand as the Movistar Arena in 2025 as part of a new sponsorship deal with telecommunications company Telefónica. Telefónica, the parent company of Movistar, agreed the deal with Impulsa Eventos e Instalaciones, the company that manages the arena.

Movistar also sponsors arenas in Buenos Aires, Bogotá and Santiago.

Spanish online bank WiZink has sponsored the 17,400-capacity arena since 2016. In 2020, the company agreed a new six-year deal that had been due to run…

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