Rapino tips live to become ‘$50bn business’ by 2030

"There is nothing off limits now,' says the Live Nation CEO/president as he hails the globalisation of the touring industry

Michael Rapino

Live Nation chief Michael Rapino has tipped the global live music industry to be worth $50 billion in five years. Goldman Sachs’ estimated the live music market’s current value as $38.2bn in its Music in the Air 2025 report.

And speaking during LN’s annual investor presentation in the US yesterday (5 November), Rapino said he expected the sector to continue to grow at a consistent rate.

“We think it’s up to a $50 billion business by 2030,” he said. “If you…

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