‘A magical yet fragile place’: Beats of Pompeii’s music tourism vision
The event's artistic director says no other location can match the Bay of Naples in combining cultural offerings with live music experiences
News By Hanna Ellington | 26 May 2026
The upcoming third edition of the Beats of Pompeii (BOP) festival in the bay of Naples is uniquely positioned to offer an unrivalled music tourism concept and “reshape the very concept of an artist’s tour”, its artistic director has told IQ.
The returning event uses the world-famous Pompeii Archaeological Site, notably its original Roman amphitheatre, to combine live music with special openings of the historical ruins of Pompeii. The amphitheatre has been used intermittently for concerts by artists including…