AI music firm Suno appoints former Live Nation exec Chua for ‘pivotal’ live strategy

The controversial company is announcing its ambitions in the live space while in the middle of ongoing legal action with large parts of the recording industry

News By Ciaran Donnelly | 8 October 2026

Michael Chua © Suno

AI music generator Suno has appointed former Live Nation and Ticketmaster executive Michael Chua to lead a new Live Experiences division, amid ongoing legal battles with a large portion of the American music industry.

With the appointment, the company, which has attracted criticism for its advocacy for AI-generated music, said today (8 October) that “live music is a pivotal part” of its future plans. The company’s Live Experiences division will also contain concert discovery tool Songkick, which it acquired…

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