Goldman Sachs: Live to return to pre-corona levels by 2022
Investment bank Goldman Sachs has predicted relatively strong and quick growth for the live industry in 2021 and 2022, despite declines this year
News By IQ | 20 May 2020
Investment bank and research firm Goldman Sachs has forecast a strong rebound for the live industry in 2021, in its 2020 Music in the Air report.
In 2016, Goldman Sachs’ Music in the Air: Stairway to Heaven report predicted that the live industry would grow by US$14 billion by 2030, with the sector benefitting from a greater preference for experiences among millennials and Generation Z, as well as access to new tech and data to help boost ticket sales.
Now, the bank has released…
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