CTS Eventim buys into Mamma Mia! The Party
Eventim has joined forces with Abba's Björn Ulvaeus on the popular live music and dining event, which has run in Stockholm and London
News By IQ | 16 July 2020
CTS Eventim has acquired a 49% stake in Björn Ulvaeus’s Mamma Mia! The Party, the theatrical and dining experience based on the Mamma Mia! musical. Abba co-founder Ulvaeus, who retains the other 51%, launched Mamma Mia!
The Party in Stockholm in 2016, following the success of Mamma Mia! The Movie. It has run in Stockholm for four sold-out years and in September 2019 debuted at the O2 in London, where it ran successfully for six months. (CTS is the exclusive…