Dutch EDM boom as festivals triple ticket revenue
Ticket sales for the Netherlands' dance music festivals increased to €140m last year – although consultancy DDMCA says the market is fast approaching a "ceiling"
News By | 22 March 2017
Revenue from ticket sales to Dutch dance music festivals tripled between 2011 and 2016, new research reveals.
According to Denis Doeland, a former ID&T exec and the founder of DDMCA (Denis Doeland Management Consultancy and Advisory), growth in visitor numbers and higher average ticket prices contributed to the value of sales topping €140 million in 2016, compared to €46m five years previous.
In addition to an almost doubling of visitors – from 1.6m to 2.9m – the number of major events has also grown…
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