New naming rights deal for ASM Global’s Hull venue
The former Bonus Arena has been renamed Connexin Live as part of a new five-year partnership with a local tech company
News By James Hanley | 1 August 2023
ASM Global’s Bonus Arena in Hull, UK has been renamed Connexin Live as part of a new five-year partnership with a local technology company.
The 3,500-cap opened its doors in 2018 with sold out performance by Van Morrison, and has gone on to host the likes of Bob Dylan, Stereophonics, Sean Paul, Tom Grennan, Blondie, Bryan Adams and Paloma Faith, welcoming 200,000 visitors in 2022 alone.
Since 2018, over half a million tickets have been purchased, with 327 hosted ticketed events since…