‘Fans have made live music the heartbeat of global entertainment’

Live Nation has shared 'defining' findings from its largest-ever global report, Living for Live, which surveyed 40,000 people

Fans at a show
Fans at a show © Insomniac Events

Live music fans view concerts and festivals as a ‘uniting’ global force that transcends borders, according to a new Live Nation survey.

Findings from the entertainment giant’s largest-ever global report, Living for Live, show that 84% of 40,000 respondents across 15 countries agreed that live music brings people together, with 80% sharing that international artists are promoting unity worldwide.

With roughly 60% of music fans travelling for shows annually – 40 billion miles were racked up in 2024 alone – tours and festivals…

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