Creating a Greener Future
AGF’s Claire O’Neill looks back on two decades of improving sustainability at events
Feature By Lisa Henderson | 1 September 2026
When Claire O’Neill penned her university dissertation two decades ago, she had no idea it would become the foundation of the global live music industry’s sustainability practices.
It was the early noughties, and O’Neill was studying music industry management at university in England, while also forming part of a counterculture movement that prioritised looking after the planet.
“I’d go to these free parties where there were solar-powered sound systems and vegan food,” she remembers. “Everyone there was…