Meet NextVR, the startup bringing LN shows to VR headsets

Already a veteran of live-streaming golf, basketball and Nascar, NextVR's David Cramer tells IQ the company can't wait to get started creating virtual-reality concerts

News By | 18 May 2016

LN artists Bryan Adams, Rihanna and Beyoncé would all be "amazing to work with", says David Cramer

Live Nation earlier this month announced a landmark deal with tech company NextVR that will see concerts by its promoted artists filmed and streamed in virtual reality (VR) by NextVR to viewers worldwide – the first such partnership of its kind.

To many in the concert business NextVR will be far from a household name, but the California start-up has over the past few years pioneered VR broadcasting in a number of other live and sporting events, signing lucrative partnerships with the…

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