NEC Group signs VR deal for arenas with MelodyVR
Shows from Genting Arena and Arena Birmingham's back catalogue, as well as live streams of future concerts, will be available to buy through the MelodyVR app
News By IQ | 9 August 2018
The NEC Group Arenas has formed a partnership with music virtual-reality (VR) company MelodyVR to offer virtual access to live events in its venues.
Concertgoers will be able to access a selection of past live events held at the Genting Arena (15,700-cap.) and Arena Birmingham (15,800-cap.) – both in Birmingham, UK – using VR technology, including performances from Royal Blood, the Script and UB40.
Over the coming months, MelodyVR will also live-stream concerts via VR in real time, and offer ‘virtual’ tickets…