Virgin Fest CEO Jason Felts acquires Kaaboo
The Kaaboo festival brand has been acquired by Virgin’s music festival arm, Virgin Fest, led by Kaaboo partner and chief brand officer Jason Felts
News By | 19 September 2019
Jason Felts, chief executive of the festival arm of Richard Branson’s Virgin brand, Virgin Fest, and co-founder of Virgin Produced, has acquired Kaaboo festival from its co-founders.
Through a Virgin Fest affiliate, Felts, former chief brand officer for the festival, has acquired all of Kaaboo’s assets from Bryan E Gordon and Seth Wolkov. The pair, chairman and president of Denver-based private investment holding company, the Madison Companies, launched Kaaboo in 2015 at the Del Mar Racetrack (44,000-cap.) in California.