Gamers: 750m new live music fans?
Three quarters of a billion people play online video games regularly. As Travis Scott and Epic Games have shown, each gamer is also a potential concertgoer
Feature By IQ | 27 May 2020
Live music professionals who fail to capitalise on the lockdown-era boom in videogaming will miss out on a confirmed audience of more than three quarters of a billion potential fans, new analysis of player numbers for some of the biggest online games reveals.
A total of 758.5 million people – more than live in Europe, and some 2.5 times the population of the US – regularly play one or more of the 20 most popular online multiplayer video games for…