US live sector adopts #WeMakeEvents campaign

The call-to-arms follows North America's efforts to push through Congress two bills that will protect professionals working in the industry

The 9:30 club in Washington DC participated in the NFT drop
9:30 Club in Washington DC is a member of lobbying group NIVA © Theresa C. Sanchez/Flickr

North America is adopting the UK-born initiative #WeMakeEvents with a day of action that will see 1,500 venues lit in red to symbolise the live event industry’s red alert.

The call-to-arms, which will take place on 1 September, has been organised in the hope that the US government will take notice and provide the appropriate support by way of relief funding and necessary legislation.

(adsbygoogle = window.adsbygoogle || []).push({});

“Live events have been completely halted due to the COVID-19 pandemic,” reads a statement from #WeMakeEvents, North…

You've used your free article this month

Continue reading with a free account, or subscribe for unlimited access to all of our news, features and reports.

Subscribe Create a Free Account

Related Content

Back to top