Operation Restart: How EAA members plan to reopen
As the European Arenas Association marks its 30th anniversary, Gordon Masson finds out how its members plan to get back up and running
Feature By Gordon Masson | 17 February 2021
When the European Arenas Association (EAA) celebrated its 20th birthday back in 2011, the live entertainment industry was in the infancy of a record-breaking run, as live music, in particular, grew…
When the European Arenas Association (EAA) celebrated its 20th birthday back in 2011, the live entertainment industry was in the infancy of a record-breaking run, as live music, in particular, grew in popularity, and venues throughout the continent enjoyed the challenges of ever bigger visiting productions, attracting more and more eager fans.
A year ago, many of the EAA’s 36 member venues were predicting 2020 would deliver yet another record year, but the Covid-19 pandemic soon obliterated such optimism and ten months on from the beginning of lockdown measures, there is still no clear indication…
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