Dutch no-show rates soar since reopening
The appetite for live music events has proved more resilient than other sectors - but no-shows at concerts have reached up to 40%
News By James Hanley | 14 April 2022
Dutch trade body VNPF says the country’s music scene is recovering well since Covid measures were lifted last month – but no-shows at gigs remain a problem.
The government removed all remaining restrictions – most notably pre-admission testing for indoor events – on 23 March following tireless lobbying from the Netherlands’ live sector.
And despite ticket sales for cultural institutions such as museums and theatres struggling to return to pre-pandemic levels, the appetite for live music events has proved more resilient.
“It is…
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