Live Nation invests in reusable cup system Turn
The live entertainment giant will begin rolling out Turn Systems across a number of festivals and venues this year
News By IQ | 2 September 2022
Live Nation has made a strategic investment in Turn Systems, which operates a leading reusable cup system. The system, launched in Australia and New Zealand in 2012, includes reusable cups, collection bins and mobile washing systems powered by an incentive-based software offering.
According to the company, a single reusable Turn cup has the potential to displace up to 100 single-use cups and can break even on its environmental impact in as few as three uses.
Live Nation has already deployed the Turn…
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