Roblox enlists Elton John for immersive experience
‘Elton John Presents: Beyond the Yellow Brick Road' will include a series of ten-minute virtual performances made up of his best-loved songs
News By IQ | 3 November 2022
Elton John has become the latest artist to launch an immersive experience on online gaming platform Roblox. ‘Elton John Presents: Beyond the Yellow Brick Road’ allows users to follow a yellow brick road through an interactive world inspired by the singer-songwriter’s life and legacy.
The experience includes digital fashion designed by 20 Roblox community creators, photographs, interactive challenges set to his greatest hit songs, daily scavenger hunts and trivia quizzes.
In addition, there will be a series of ten-minute virtual…
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