Superstruct CEO Alex Mahon: The Exclusive IQ Interview
"It's about bringing people together with serendipity, creativity and imagination" says Mahon in her first interview since taking the job
News By James Hanley | 10 December 2025
In a world exclusive interview with IQ, Superstruct Entertainment CEO Alex Mahon has set out her vision for the festival giant’s next chapter.
The industry’s second-largest festival promoter, Superstruct owns and operates more than 80 music festivals across 10 countries in Europe and Australia, including Wacken Open Air, Parookaville, Tinderbox, Sónar, Øya, Benicàssim, Kendal Calling and Boardmasters.
Former Channel 4 chief Mahon’s appointment comes at a pivotal time for the firm as it seeks to move forward following…