European Festival Survey: Festivals lean domestic as costs and fees rise

Key findings from IQ’s European Festival Survey 2025 show that most festivals in Europe are dominated by home audiences and acts, with the biggest existential threats across the board being rising costs and increased talent fees.

In part two of our annual survey of hundreds of festival organisers from across the continent, festival professionals report their events are primarily drawing domestic audiences, with music tourism proving to be a slight part of the business overall. Find part one here.

The…

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