New Legends Global report shows force of ‘The Goosebumps Effect’

Three quarters of people feel “more hopeful” after a live music experience, with 85% saying live events “build bridges between cultures”, according to a new piece of consumer research by venue operator Legends Global.

Entitled ‘The Goosebumps Effect’, the report stems from Legends Global’s research into the science behind the physiological reaction to live events, and features findings from several of the company’s key European markets, the UK, Iberia, and Sweden.

The report launches today alongside a microsite which…

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