Fenix Entertainment strikes partnership to lead Maluma’s global tour strategy
The independent promoter welcomed the 'enormous responsibility' of overseeing the artist, who is already established at stadium and arena level
News By Ciaran Donnelly | 17 August 2026
Independent Argentinian promoter Fenix Entertainment has announced a partnership with Colombian singer and rapper Maluma to lead the strategy behind his upcoming global touring activity across 2027 and 2028.
The deal will bring the stadium-level artist into the fold at the independent promoter, which Fenix founder Marcelo Figoli described as a “challenge and an enormous responsibility”. The artist has previously played to crowd of 54,000 at Atanasio Girardot Stadium in Medellín, Colombia, with other notable performances including a headline slot at the…