‘Market maturity’ key to Fenix Entertainment’s Colombian acceleration

The company tells IQ about its plan to turn Colombia into the epicentre of Latin American entertainment

Patricio O'Ryan

From six to 60 events in twelve months across South and Central America, and a goal of 600,000 tickets sold, Fenix Entertainment is in the middle of an aggressive rollout.

But at the heart of this strategy is the Colombian market, according to Patricio O’Ryan, the CEO of Fenix Entertainment Colombia, as he tells IQ about the factors behind this growth, as well as a bet on “evolving” television concert IPs forming one of its central tenets.

O’Ryan says the rapid…

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