Going K-Global: BTS puts Latin America in focus

The supergroup are poised to set a new benchmark in the region, which has been touted as the 'biggest growth story' in K-pop’s global domination

BTS on the Arirang World Tour
BTS on Arirang © BIGHIT Music

As BTS continues the 14-date Latin America leg of Arirang, which will draw an estimated 750,000 fans, IQ looks to those helping execute the genre’s “biggest growth story” in the rapidly emerging hub for the global genre, as part of our K-pop special report.

Following major stints in Asia, Europe, and North America, which included a three-night stand at Mexico City’s Estadio GNP Seguros in May, the K-pop superstars are currently playing stadiums in five Latin American cities – Bogotá,…

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