TikTok ups Paul Hourican to global head of music ops

The ByteDance-owned platform has also promoted Isabel Quinteros Annous to global lead of music partnerships

TikTok's Paul Hourican, Isabel Quinteros Annous
TikTok's Paul Hourican, Isabel Quinteros Annous

TikTok has promoted Paul Hourican to global head of music operations. The London-based executive joined the business in November 2019 as head of music operations for the UK and Europe.

During his time at the ByteDance-owned platform, Hourican has focused on the major music markets across Europe and has taken responsibility for music strategy and its execution in the region.

Hourican will now lead a team to coordinate the company’s music campaigns globally, including its work with artists and labels.

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