Blockbuster tours and fests boost UK music tourism

Concerts from Beyoncé, The Weeknd, Harry Styles and Blur helped to attract 19.2 million music tourists in 2023

October 1, 2023 – Kansas City, MO

Beyoncé mesmerized fans on stage by debuting an all-black Atelier IVY PARK look, during her close-out RENAISSANCE WORLD TOUR 2023 show. The one-of-a-kind IVY PARK look was conceived and creative directed by Beyoncé Knowles-Carter herself.

The artist captivated attendees at Arrowhead Stadium, in a monochromatic Atelier IVY PARK ensemble, during her on-stage performance of CUFF IT, ENERGY and BREAK MY SOUL.  Beyoncé’s made-to-measure IVY PARK look featured a vantablack sequin floor-length gown with a signature keyhole cutout and dual thigh high slits. The look was topped with an embossed, leather, cropped bomber featuring the IVY PARK logo and adidas trefoil. 

The RENAISSANCE WORLD TOUR dancers shut down the stage, in unreleased, IVY PARK looks. Clad in all black everything, the monochrome ensembles came to life on stage in assorted silhouettes, among them: a leather pleated mini skirt, cropped liquid latex bustier and leather jacket pairing, an embossed leather jersey with and cargo pant ensemble, and, a liquid latex cropped bustier, with matching liquid latex legging. 

Styling: Karen Langley, Shiona Turini and Brittany Jones
Hair: Neal Farinah 
Makeup by Rokael Lizama
Director of Technical Execution: Tim White 


Photographer: Julian Dakdouk



For further press inquiries, please contact:
Yvette Noel-Schure for Beyoncé and RENAISSANCE WORLD TOUR
yns@parkwood-ent.com

and

adidasteam@prconsulting.net for IVY PARK 
Kate Jacobsen, Tamara Choksey, Veronica Zapiain Luna

---
RIGHTS GRANTED FOR USE OF THIS PHOTO IN CONJUNCTION WITH COVERAGE OF THE RENAISSANCE WORLD TOUR. NO OTHER USE OF THIS PHOTO IS APPROVED.
October 1, 2023 – Kansas City, MO Beyoncé mesmerized fans on stage by debuting an all-black Atelier IVY PARK look, during her close-out RENAISSANCE WORLD TOUR 2023 show. The one-of-a-kind IVY PARK look was conceived and creative directed by Beyoncé Knowles-Carter herself. The artist captivated attendees at Arrowhead Stadium, in a monochromatic Atelier IVY PARK ensemble, during her on-stage performance of CUFF IT, ENERGY and BREAK MY SOUL. Beyoncé’s made-to-measure IVY PARK look featured a vantablack sequin floor-length gown with a signature keyhole cutout and dual thigh high slits. The look was topped with an embossed, leather, cropped bomber featuring the IVY PARK logo and adidas trefoil. The RENAISSANCE WORLD TOUR dancers shut down the stage, in unreleased, IVY PARK looks. Clad in all black everything, the monochrome ensembles came to life on stage in assorted silhouettes, among them: a leather pleated mini skirt, cropped liquid latex bustier and leather jacket pairing, an embossed leather jersey with and cargo pant ensemble, and, a liquid latex cropped bustier, with matching liquid latex legging. Styling: Karen Langley, Shiona Turini and Brittany Jones Hair: Neal Farinah Makeup by Rokael Lizama Director of Technical Execution: Tim White Photographer: Julian Dakdouk For further press inquiries, please contact: Yvette Noel-Schure for Beyoncé and RENAISSANCE WORLD TOUR [email protected] and [email protected] for IVY PARK Kate Jacobsen, Tamara Choksey, Veronica Zapiain Luna --- RIGHTS GRANTED FOR USE OF THIS PHOTO IN CONJUNCTION WITH COVERAGE OF THE RENAISSANCE WORLD TOUR. NO OTHER USE OF THIS PHOTO IS APPROVED.

UK music tourism increased by 33% in 2023 thanks to concerts from the likes of Beyoncé, The Weeknd, Harry Styles and Blur and festivals including Glastonbury, Boomtown and TRNSMT.

Around 19.2 million music tourists (national and international) attended live music events across the UK last year, up from 14.4 million in 2022, according to new research from UK Music.

This figure includes 1.014 million foreign music tourists (roughly in line with 1.053m in 2022) and 18.2m domestic music tourists (an increase of 36% from 2022…

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