O2’s Gareth Griffiths on Priority Tickets & resale
The Virgin Media O2 executive discusses the company's Priority Gig series and its ongoing fight against secondary ticketing abuse
News By James Hanley | 17 October 2024
O2’s Gareth Griffiths has spoken to IQ about the company’s Priority Tickets platform and its quest to clean up secondary ticketing. The telecoms giant sold 1.4 million tickets in 2023 via the customer reward scheme, which offers members early access to concert tickets up to 48 hours before general sale.
The company has sponsored London’s The O2 since the venue’s 2007 opening, and also runs the O2 Priority Gig series, featuring intimate one-off shows by acts such as Kylie Minogue, D-Block…
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