Financial analysts share bullish live forecast

A report from investment bank TD Cowen predicts the live music biz is well placed to flourish amid the current economic climate

The model has already been
The model has already been "successfully implemented" at many US shows © Rob Sheridan

New York-headquartered financial services specialist and investment bank TD Cowen says the live music business is better placed than most to weather the current global economic uncertainty.

In their latest music earnings preview, published this week, analysts Doug Creutz and Mei Lun Quach stated that music’s “high value/price proposition” gave it resilience in times of financial turbulence, “particularly compared to other entertainment options”.

“We generally view the music industry as being attractively defensive given the currently overly dynamic…

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