Ticketmaster rolls out end-to-end venue app platform in UK

Ticketmaster has unveiled its Ignite app platform with a duo of UK arenas, allowing venues to use a branded app developed by the ticketing giant, with “many more” venues soon to come on board.

The company described the platform as “designed to power the full end-to-end live event experience for venues and fans, from ticket purchase and entry through to in-venue engagement”. IQ understands the platform enables venues either to use a dedicated app designed and developed by Ticketmaster with…

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