Europe’s vibrant Superestrella: Spain market report
IQ unpacks the market's role as a European powerhouse, driven by touring, festivals and its role as a gateway to the continent for LatAm artists
Feature By Adam Woods | 13 May 2026
At the time of writing, Spain looks like the centre of some better, alternative world. Economic growth is strong, unemployment has dropped, inflation is low, and tourism is high. Its live business, too, is on a sustained upswing.
Over the past decade, Spain has built a reputation as one of Europe’s most vibrant touring circuits, equally hospitable to homegrown talent, cresting Latin stars, and heavyweight international tourers in general. From packed stadiums and arenas in Barcelona and Madrid to sprawling…
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