California festival claims 99% ticketing fee cut with self-made platform

SSBD organisers say a home-made Shopify ticketing platform can all but cut out ticketing fees while reducing a ticket tier by $60

Same Same But Different © Same Same But Different

A California festival has said it has lowered the price of one of its ticketing tiers by $60, using a self-made ticketing platform on Shopify, which it has reduced ticketing fees by around 99%.

San Diego-based Same Same But Different Festival (SSBD) has announced its 2027 Community Tier, in which general admission presale tickets are priced at $295, compared to $355 last year. Other ticket tiers remain more expensive than this.

The fan-owned festival said this has been achieved through the use of its own…

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