Blue Swede Shoes: Sweden market report
In part one of our latest in-depth country focus, IQ takes a fresh look at the contemporary Swedish live music scene
Feature By IQ | 1 July 2025
As one of the world’s songwriting strongholds, Sweden has been a Nordic powerhouse for live music for decades. But nowhere is immune to the challenges of post-pandemic cost increases.
If the comeback from the pandemic meant it was party time in Sweden, as gig-goers poured out of confinement to rediscover the sensation of live entertainment, there is just a touch of a hangover in the air in 2024.
Sweden has had a wobbly time of late, its economy contracting last…
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