Global Influence: From Fields to the World Stage

From Chile to Hong Kong, European events have had a major influence on global festival culture.

Feature By James Drury | 5 January 2026

Live Nation Asia promotes Creamfields Hong Kong
Live Nation Asia promotes Creamfields Hong Kong

It’s not just a one-way street: A knowledge exchange on a planetary scale is key to the industry’s success. The USA may have given birth to the modern-day music festival, but it was Europe that picked up the baton and really ran with it.

It’s not just a one-way street: A knowledge exchange on a planetary scale is key to the industry’s success.

The USA may have given birth to the modern-day music festival, but it…

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