You Should Be Dansking
With domestic talent outselling the outsiders, those working in Denmark are enjoying a new era of prosperity. Adam Woods reports.
Feature By IQ | 12 August 2025
As one of Europe’s most vibrant live music markets, Denmark has been a popular destination for touring acts for decades. But now, with domestic talent outselling the outsiders, those working in the country are enjoying a new era of prosperity.
Adam Woods reports.
Denmark is still the second-happiest country in the world, according to Gallup’s World Happiness Report. The Danes were just a trace more miserable in 2024 than they were in 2017, the year Finland embarked on an ongoing seven-year run at the top, but overall, they are feeling fine in northern Europe.
In the live business, too, Denmark in 2025 is about the closest thing you’ll find to an untroubled market. The year began with a barrage of positive data, as Copenhagen-based research…
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