Dutch festival attendance grows to all-time high

A record 23m people (6m more festivalgoers than there are Dutch people) visited a music festival in the Netherlands in 2015, with the number of fests also up 4.5%

Dutch DJs W&W play The Flying Dutch in Eindhoven on 4 june © The Flying Dutch/Alda Events

The number of festival tickets sold in the Netherlands grew to a record high of over 23 million in 2015 – equivalent to one ticket for everyone in the country, plus another six million – a report commissioned by Dutch industry associations VNPF and VVEM has revealed.

Festival attendance rose 2.7%, with the two organisations citing a shift from smaller to medium-sized events and an increase in the number of festivals (up 4.5% on 2014, to 837 events).

Spending was also up, and by a higher margin than the increase in visitor numbers – 9%, to €513.1 million – with an average spend of €37 per visitor per festival.

Festival attendance rose 2.7% amid a shift from small to medium-sized events and an increase in the number of festivals

Amsterdam Dance Event (ADE) was for the third year running…

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