Austrian festival biz reaching ‘saturation point’
"Too many festivals" and a decline in music tourism from the former Eastern bloc have been blamed for the cancellation of a number of this summer's events
News By | 1 September 2016
Austria’s festival market is reaching saturation point, a leading music industry figure has said, as news emerges of the cancellation of a third high-profile event in as many months.
The 2016 editions of Nuke Festival, in Graz, and One Drop Festival and Jazz Fest, in Wiesen – all promoted by Vienna-based Arcadia Live – were called off due to poor ticket sales, in what Music Austria (MICA)’s Rainer Praschak calls a symptom of a market overwhelmed by “too many festivals”.
Speaking…
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