Fnac partners with Deezer for gig recommendations
French ticketing and retail giant Fnac has entered a "strategic alliance" with the streaming service to boost ticket sales for its shows
News By IQ | 15 March 2017
Entertainment retailer Fnac, France’s market leader in ticketing, has announced a strategic partnership with Deezer that will see the music streaming service recommend Fnac-ticketed concerts.
Fnac, which operates France Billet, Carrefour Spectacles and its own Fnac Spectacles ticket agency, says the “strategic alliance” – which also allows for collaboration in promoting live events, and gives Fnac customers access to special offers on the Deezer platform – “enables both companies to build bridges between the various music markets (physical, digital and live) and to offer…
You've used your free article this month
Continue reading with a free account, or subscribe for unlimited access to all of our news, features and reports.
