Ticketmaster officially launches in Switzerland

In partnership with George Egloff's Tixtec, the world's biggest ticket seller has confirmed its long-rumoured expansion into the Swiss market

Tixtec founder and CEO George Egloff, formerly of Ticketcorner

Ticketmaster is to launch in Switzerland via a strategic partnership with local company Tixtec. The Live Nation-owned ticketer established a Swiss operation, Ticketmaster Switzerland GmbH, last June,…

prompting speculation it had set its sights on one of the world’s biggest live music markets, although Ticketmaster at the time declined to elaborate on its plans. In a statement released today, the company says it sees Switzerland as a “key market with a growing live entertainment business and significant venues”.

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