Live Nation acquires Alabama’s Red Mountain

The Birmingham-based promoter joins Sloss partner AC Entertainment as part of the world's largest live entertainment group

The Wharf Amphitheater © Michelle Stancil

Live Nation has acquired a majority stake in Red Mountain Entertainment, a regional concert and festival promoter headquartered in Birmingham, Alabama.

Red Nation’s core concert business books shows into venues of all sizes across the south-eastern United States, including the Wharf Amphitheater (10,000-cap.), Tuscaloosa Amphitheater (7,470-cap.) and Iron City (1,300-cap.) in Alabama, and the Brandon Amphitheater (8,300-cap.) in Mississippi, exclusively. Past shows  include the Rolling Stones, Pink Floyd, Bob Dylan, Kings of Leon, Rod Stewart, Fall Out Boy, Twenty One Pilots, John Mayor and G-Eazy.

It is also involved in the production of several music festivals, including Sloss Music & Arts Festival in Birmingham, which it co-owns with AC Entertainment (also a Live Nation company) and VMI, and exclusively books Beale Street…

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