OVG hits back as ASM formally objects to new MCR arena

The PR war over the proposed 23,500-cap. Eastlands venue is escalating, with Manchester Arena operator ASM Global again claiming the city cannot support a second arena

The Eastlands arena (bottom) would sit adjacent to Manchester City FC’s Etihad Stadium

ASM Global, operator of the UK’s Manchester Arena, has submitted a formal objection to plans for a new 23,500-capacity arena in Manchester, alleging again that a second large entertainment venue in the city is unsustainable and would have a negative affect on Manchester’s economy.

The objection by ASM (formerly SMG Europe) follows the filing of a planning application by Oak View Group (OVG), the company behind the £350 million project, which was officially unveiled earlier this year following a six-month feasibility study by OVG.

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If approved, the new venue – located on the Etihad Campus, the site of Manchester City FC’s Etihad Stadium in Eastlands, in east Manchester – would be, by some way, the largest indoor arena in the UK, and go head…

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